Design Strategy:
Visualizing AI: Translated the abstract concept of "AI summarization" into a tangible UI experience ("Account IQ").
Strategic Metaphor: Developed a motion system based on sports playbooks (Xs and Os) to visualize the new "Account Planning" capabilities, positioning the tool as a strategic coach for sales professionals.
Impact: Supported the global rollout of the "Deep Sales" platform, defining the visual language for LinkedIn's AI-powered future.
Role: Visual Designer (Styleframes & Storyboards)
Frames
Concept Development